When you login to Google through the AdSense login you can get to a
page that contains a series of optimization tips. Although this is a
useful page, it can take awhile to read through. So let me present you
with a no nonsense quick overview of these tips.
The first thing that Google recommends is that you keep track of all
changes and test the performance of your ads using channels. You can
set up a number of channels using the Google statistics. This enables
you to track the performance of, for example, different ad formats,
different ad colors, ... more »
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Sunday, April 30
by
Rupen of Preston Web Design
on Sun 30 Apr 2006 03:00 PM BST
by
Rupen of Preston Web Design
on Sun 30 Apr 2006 09:00 AM BST
Since the beginning of the understanding of Search Engine
Optimization – SEO – there have been tons of different theories developed about how to do it “right”. The truth is, however, that there is no one single method that is one hundred percent known to be better than the rest. Since the large search engines such as Google and Yahoo! don’t release the details of their ranking elements – in addition to the fact that they are constantly changing what these elements are, and how they are weighted in the grand scheme of things – we can only apply the ... more » Thursday, April 27
by
Rupen of Preston Web Design
on Thu 27 Apr 2006 02:00 PM BST
Have you ever found that time seems to stand still
sometimes, especially when you're waiting for a result or outcome, or someone to get back to you? You look at your watch and the hands haven't moved! Then, on other occasions you've become so involved in something that hours have flown by without you realising? Well, many times I've written a sales letter or email, posted it and then just sat by the computer waiting for results. Now, some of the big gurus sometimes say that they do this and within 30 seconds, 'ping' an order appears, then another and ... more » Wednesday, April 26
by
Rupen of Preston Web Design
on Wed 26 Apr 2006 10:00 AM BST
On Tuesday I received 423 emails from an unknown spammer
attacking my site. On Wednesday I received 789 emails from the same spammer. Action had to be taken. The emails were copies of posts to my discussion forum - the typical spammers posts - keyword stuffing, numerous hyperlinks to junk sites crammed with even more keywords. It was clear I was being hit by one spammer, with an automated script, for a number of telltale reasons: 1) Nobody could post 789 posts to a forum in 24 hours manually 2) All posts were from random .co.za email addresses (South African ... more »
by
Rupen of Preston Web Design
on Wed 26 Apr 2006 09:34 AM BST
5 Tips to Ranking Well at Search Engines
Copyright 2006 strength-training-woman.com Do you have a product or service that you want to sell on the Internet? If so, there are a few fundamental components that you must know. Putting your product or service up for sale is easy. You can find a cheap hosting plan and get a 1-5 page site up within a few hours. But what happens next? Unfortunately, most businesses will never sell their product successfully on the Internet. Their sites may be flashy, but they are not receiving visitors. To receive an endless supply of free, ... more » Tuesday, April 25
by
Rupen of Preston Web Design
on Tue 25 Apr 2006 02:20 PM BST
Pay Per Click (PPC) advertising, which is also known as pay per
performance or paid search, remains one of the quickest and direct ways of promoting your business, and driving targeted traffic to your website. While it would be nice to achieve high natural (free) search engine rankings; organic rankings do take some time to take effect. And, with tens of thousands of website owners all competing for the same keyword search term, it's a challenging prospect (and quite a rare one) to achieve high rankings for a popular search term, based solely on organic SEO. How Does Pay-Per-Click Advertising ... more » |
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